Tito shares his personal journey from "doing everything" in the early days of the startup to leading a global brand that just surpassed 2 million users. This conversation is a masterclass in leadership, listening to community feedback, and the relentless pursuit of high standards.
🎙️ In This Episode, We Discuss:
The "Warrior" Mindset: Why Tito believes in hiring people who want to replace him and the "eat the world" (Comer el Mundo) culture at DUPR.
New Feature Deep Dive: Breaking down the most requested updates: Sub-scores (Mixed & Gender), Age-Related Ratings, and Career Highs.
DUPR Impact & Transparency: How the new "Impact" and "Forecast" tools allow players to see exactly how a match will move their rating before they step on the court.
The Asian Explosion: Why DUPR just opened headquarters in Vietnam and the rumor of "underground" facilities training the next Olympic gold medalists.
AI & The Individual Journey: How partnerships with hardware companies (PB Vision, Playsight, etc.) are paving the way for personalized feedback on your third-shot drop and court coverage.
The CEO’s Greatest Challenge: The humility required to realize you’re wrong and the "darkest of times" DUPR faced before becoming a global household name.
Connect with Tito & DUPR:
Website: mydupr.com
youtube: @DUPRPB
Instagram: @duprpb @titomachado.dupr
[00:02] – Introduction: Tito’s third appearance and the release of major DUPR updates.
[01:15] – From HR to CEO: How Tito worked every role in the company to "earn his stripes."
[05:45] – Talent Acquisition: Why DUPR builds its team through referrals and "warriors."
[08:45] – Hiring Your Replacement: The value of ambitious, mission-aligned talent.
[11:13] – Feature Update: Introducing Mixed Doubles & Age-Related (50+, 65+) sub-scores.
[12:45] – The Universal Concept: Why DUPR decided to pivot based on community feedback.
[14:55] – Career Highs: Allowing players to keep their identity despite rating fluctuations.
[17:48] – The Data Behind the Number: Explaining the "True North" connectivity network.
[21:50] – DUPR Impact & Forecast: Giving players transparency on rating movement pre-match.
[23:40] – Debunking Myths: Why 85% of players who win a match do go up in rating.
[26:36] – Reliability vs. Rating: Why not playing "to protect your status" actually hurts you.
[30:48] – Asia Expansion: Why 50% of new DUPR users are coming from Asia (Vietnam & Philippines).
[34:00] – The Global Academy: How countries are training youth for the 2032 Olympics.
[37:34] – AI & Super Coach: Integrating video and hardware for individual skill tracking.
[43:08] – Partner Targeting: How AI identifies court coverage and individual credit in doubles.
[46:27] – The Road Ahead: Forecast for the next year of the player journey.
[48:36] – Tito’s "Fail First" Moment: Realizing you’re wrong and navigating the 2023 algorithm shift.
[52:22] – Final Question: Defining success through the "simplicity of doing things the right way."