Building Pickleball

Building Pickleball

Inside the Industry: Brand Stories, Founder Interviews & Technical Pro Breakdowns

Building Pickleball is a unique media platform that explores the sport from the inside out. Hosted by industry insider Bryan Lim, this channel bridges the gap between the business of the sport and elite-level play. It is the premier destination for those who want to understand the technology, the entrepreneurship, and the advanced mechanics that are "building" the future of pickleball in 2026. 

What you will find on this channel:

  • Building Pickleball Podcast: In-depth interviews with the founders and CEOs of major brands like JOOLA and Selkirk, uncovering the stories and risks behind the industry's biggest innovations.

  • Pro Strategy Masterclasses: High-level tactical breakdowns featuring top pros like Michael Loyd and Jack Munro, focusing on modern 2026 concepts like counter-attacking and faster kitchen transitions.

  • Technical Gear Analysis: Deep dives into the manufacturing of next-generation paddles, exploring the impact of materials like Kevlar and specialized foams on spin and control.

  • Business of Facilities: Expert advice on the logistics and economics of opening a pickleball club, from court surfaces to ancillary revenue streams.

  • Behind-the-Scenes Access: Vlogs that document 24 hours in the life of professional players, offering a raw look at what it takes to compete at the highest level. 

Is this channel for you?

  • Industry Insiders: If you are an entrepreneur or brand enthusiast who wants to know the "why" behind the business decisions shaping the 2026 market.

  • Analytical Players: For those who aren't satisfied with basic drills and want to study the precise biomechanics and equipment technology used by the pros.

  • Curious Fans: If you enjoy long-form storytelling and want to hear firsthand from the individuals working behind the scenes of the sport's most notable companies. 


Collin Johns: How Asia Plays Pickleball Differently
Building PickleballAugust 10, 202600:14:26

Collin Johns: How Asia Plays Pickleball Differently

Collin Johns is a professional pickleball player and former ATP tennis pro. He is famous for dominating men's doubles alongside his younger brother, Ben Johns, holding the world's #1 ranking from 2022...

I Took One Lesson With a Pro and She Fixed 6 Months of Bad Habits
Building PickleballAugust 01, 202600:24:06

I Took One Lesson With a Pro and She Fixed 6 Months of Bad Habits

Lessons at the net with APP Pro and former D1 Tennis player, Christine Maddox. Christine is the current #4 ranked pro mixed doubles and #6 ranked in women's pro doubles for the APP Tour and multi-time...

I Paid $500 For This Pickleball Lesson So You Don’t Have To
Building PickleballJuly 20, 202600:22:30

I Paid $500 For This Pickleball Lesson So You Don’t Have To

Lessons at the net with APP Pro and former D1 Tennis player, Christine Maddox. Christine's Instagram: https://www.instagram.com/the_real_cvicmaddox SPONSOR: • Vuori discount: https://vuori.com/buildin...

The Most Unhinged Pickleball Tournament
Building PickleballJuly 16, 202600:23:06

The Most Unhinged Pickleball Tournament

2026 Bread N Butter Pickleball Nerdy Tourney #pickleball #pickleballhighlights SPONSOR: • Vuori discount: https://vuori.com/buildingpickleball Not only will you receive 20% off your first purchase, bu...

Average Pickleball player takes lesson with a PRO
Building PickleballJune 16, 202600:22:44

Average Pickleball player takes lesson with a PRO

I took a lesson with PPA pro and MLP player for the Las Vegas Night Owls, Blaine Hovenier. Blaine is a 6.26 DUPR. Ranked #23 in mens doubles and #23 in mixed, he caught a lot of attention in MLP last ...